Google Click-to-Call was a service provided by Google which allows users to call advertisers from Google search results pages. Users enter their phone number, Google calls them back and connects to the advertiser. Calling charges are paid by Google. It was discontinued in 2007.
Read more...
Click-to-Call
AdWords account management
To help clients with the complexity of building and managing AdWords accounts search engine marketing agencies and consultants offer account management as a business service. This has allowed organizations without advertising expertise to reach a global, online audience. Google has started the Google Advertising Professionals program to certify agencies and consultants who have met specific qualifications and passed an exam.[5]. Google also provides account management software, called AdWords Editor.
Another useful feature is the My Client Centre available to Google Professionals (even if not yet passed the exam or budget parameters) whereby a Google professional has access and a dashboard summary of several accounts and can move between those accounts without logging in to each account.
Read more...
AdWords distribution
All AdWords ads are eligible to be shown on www.google.com. Advertisers also have the option of enabling their ads to show on Google's partner networks. The "search network" includes AOL search, Ask.com, and Netscape. Like www.google.com, these search engines show AdWords ads in response to user searches.
The "content network" shows AdWords ads on sites that are not search engines. These content network sites are those that use AdSense, the other side of the Google advertising model. AdSense is used by website owners who wish to make money by displaying ads on their websites. Click through rates on the content network are typically much lower than those on the search network and are therefore ignored when calculating an advertiser's quality score. It has been reported that using both AdSense and AdWords may cause a website to pay Google a commission when the website advertises itself.
Google automatically determines the subject of pages and displays relevant ads based on the advertisers' keyword lists. AdSense publishers may select channels to help direct Google's ad placements on their pages, to better track performance of their ad units. There are many different types of ads you can run across Google's network, including text ads, image ads (banner ads), local business ads, mobile text ads, and in-page video ads.
Google AdWords' main competitors are Yahoo! Search Marketing and Microsoft adCenter.
Read more...
Placement targeted advertisements (formerly Site-Targeted Advertisements)
Google introduced site-targeted advertising. Using the AdWords control panel, advertisers can enter keywords, domain names, topics, and demographic targeting preferences, and Google places the ads on what they see as relevant sites within their content network. If domain names are targeted, Google also provides a list of related sites for placement. Advertisers may bid on a cost per impression (CPI) or cost per click (CPC) basis for site targeting.
With placement targeting, it is possible for an ad to take up the entire ad block rather than have the ad block split into 1 to 4 ads, resulting in higher visibility for the advertiser.
The minimum cost-per-thousand impressions bid for placement targeted campaigns is 25 cents. There is no minimum CPC bid, however.
Read more...
Pay-Per-Click advertisements (PPC)
Advertisers specify the words that should trigger their ads and the maximum amount they are willing to pay per click. When a user searches Google's search engine on www.google.com or the relevant local/national google server (e.g. www.google.fr for France), ads (also known as creatives by Google) for relevant words are shown as "sponsored links" on the right side of the screen, and sometimes above the main search results.
The ordering of the paid-for listings depends on other advertisers' bids (PPC) and the "quality score" of all ads shown for a given search. The quality score is calculated by historical click-through rates, relevance of an advertiser's ad text and keywords, an advertiser's account history, and other relevance factors as determined by Google. The quality score is also used by Google to set the minimum bids for an advertiser's keywords[1]. The minimum bid takes into consideration the quality of the landing page as well, which includes the relevancy and originality of content, navigability, and transparency into the nature of the business [2]. Though Google has released a list of full guidelines for sites [3], the precise formula and meaning of relevance and its definition is in part secret to Google and the parameters used can change dynamically.
The auction mechanism that determines the order of the ads has been called a "generalized second price" auction. It is similar to the Vickrey auction, but is not equivalent to the Vickrey-Clarke-Groves (VCG) mechanism and hence truth telling is not an optimal strategy.
Read more...
How to Apply the Amazon Affiliates Program
Amazon. More than just an online store
During this time many of the Amazon is just a great site to sell books online only. In fact we can actually take advantage of the Amazon to find the money on the internet. Amazon's program is better known as the Amazon Affiliates program.The system is to install the product from the Amazon ads on the site / your blog. If visitors to your site / blog you make a purchase transaction of ads that you Pajang, you will get a commission from Amazon.
Amazon operates a system for the results. Each transaction is the sale through your link, you will get 1-15% of the selling price of these goods.
What I joined the program in the Amazon?
Easy enough, the first step you need to do is to register to become anggaota Amazon Affiliates program. How, follow the steps below:
1. Open the site in the Amazon Affiliates Program http://affiliate-program.amazon.com address, then click Join Now for Free to register.
2. Read the instructions first delivered by Amazon. The process of registration is simple, you only need to enter your e-mail, select No, I am a new customer, then click on Sign in using our secure server.
3. Fill in the form of data. Fill in your name, e-mail address, birth date and password. If you have, click the Continue.
4. Furthermore, the form will appear which should be useful to receive payments from Amazon. Fill Your Contact Information data with complete and correct
5. Your Website in the Profile, fill in with the right of the site / your blog. This aims to facilitate the search ads similar products.
~ What is the name of your web site? Fill in the name or title of the site / your blog.
~ What is the URL of the main website you use to send traffic to Amazon? Fill in the address of a site / blog where you install the Amazon product ads.
~ Which of the following topics best describes your main web site (s)? Select topics with the most suitable site / your blog. This aims to facilitate the search ads similar products.
~ Briefly describe your site, including the type of items you intend to list. Fill in a brief information about the site / your blog, including information items that you want to show.
6. If you have, check on the Contract Term which means that you agree with the provisions already existing. Then click Finish.
7. You will get a greeting, and ID terims love Amazon because of the already registered in this program. On this page there are two menus, which are:
Specify Payment Method ~ Now
Specify Payment Method ~ Later
Two menu functions to the payment method that you want to use. You can do it now or later on when you have started receiving a lot of commission.
If you want to manage them now, click the Specify Payment Method Now.
8. There are three methods of payment that you select. If the payment method you want to select the form of money third option Pay me by check, then click Continue.
9. Process your application will be approved soon. If not, you must wait for confirmation from the Amazon first. Confirmation will be sent to the e-mail address that you register in the time period of less than 7 working days. 10.Proses registration has been done. To do more settings you can go directly to the page Amazon affiliate. Sign In first in the address https: / / affiliate-program.amazon.com, and go to member page. Looks like the picture below. | |
> swap |
congratulations and best wishes for success try...... Read more...
New Balance Men's BB888 Basketball Shoe
Subscribe to:
Posts (Atom)
Search
About Me
Menghitung Pengunjung Dengan Site Meter
Salah satu pengukur traffic blog yang gratis adalah sitemeter. Mengapa Sitemeter? karena sitemeter memiliki fitur yang cukup lengkap. Bahkan untuk versi gratisnya, tidak ada perbedaan fasilitas dengan versi berbayarnya.
Salah satu fasilitas yang aku sukai dari sitemeter adalah bisa memantau dari mana, dan memakai browser apa pengunjung blog kita. Kita juga bisa memantau berapa jumlah pengunjung yang datang pada hari ini saja. Lama mengunjunginya pun ada.
Perbedaan pada account yang gratis dan yang berbayar hanya pada kemampuannya menghitung pengunjung. kalo yang berbayar bisa menghitung pengunjung lebih banyak. Jadi kalo blogmu pengunjungnya masih sedikit kayak blog ini, pake' yang gratis aja :)
Salah satu pengukur traffic blog yang gratis adalah sitemeter. Mengapa Sitemeter? karena sitemeter memiliki fitur yang cukup lengkap. Bahkan untuk versi gratisnya, tidak ada perbedaan fasilitas dengan versi berbayarnya.
Salah satu fasilitas yang aku sukai dari sitemeter adalah bisa memantau dari mana, dan memakai browser apa pengunjung blog kita. Kita juga bisa memantau berapa jumlah pengunjung yang datang pada hari ini saja. Lama mengunjunginya pun ada.
Perbedaan pada account yang gratis dan yang berbayar hanya pada kemampuannya menghitung pengunjung. kalo yang berbayar bisa menghitung pengunjung lebih banyak. Jadi kalo blogmu pengunjungnya masih sedikit kayak blog ini, pake' yang gratis aja :)
Artikel ini ditulis oleh Vandy 165 dan pertama kali dipublikasikan di Alat Alat Blog. Artikel ini boleh dipublikasikan ulang di blog manapun selama digunakan untuk keperluan non-komersil dan mencantumkan nama penulis dan sumber artikel serta tidak merubah separuh atau seluruh bagian dari isi.
